Agentic commerce is AI choosing and buying products for your customers in real time — are you ready for that shift?
Self Paced Learning
Learn to Make Your Product Data Your Best Sales Asset
These completely free, self-paced product feed courses are open to everyone. They help you master product feed optimisation with clear lessons and quick quizzes that track your progress as you go. The goal is simple: turn marketers into product-data feed experts and prepare them for the future of agentic commerce.
Learn how product feeds power AI-driven advertising and marketplace sales. See how feed optimization gets your products in the right place at the right time. These introductory courses use simple, non-technical language and are ideal for ecommerce managers, performance marketers, and marketplace sellers who want to understand how product data and AI work together.
In the lessons below, you’ll get a beginner-friendly walkthrough of the core concepts and foundations of product feeds.
This course is for marketers—not techs. It’s simple to learn but still high-value.
Objective: Build a foundational understanding of how product data connects your store to ad platforms and marketplaces.
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