Optimize your ecommerce ROAS

Get the insights, tools and support you need to improve your Return on Ad Spend on the products you advertise in Google, Meta & Microsoft. 

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Feed optimization for better return on ad spend

Trusted by leading ecommerce brands

Optimising product data feeds for leading e-Commerce brands

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Living by Design
FootForward shoes
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FeedOps has made it so easy for our brands to transition into Google Ads. We are so impressed with their easy-to-use technology and are loving the results we are seeing. Their communication is great and our account manager is a pleasure to work with. We highly recommend FeedOps to any ecommerce business looking to get into Google Ads and scale their business!
Brooke Collins
Brooke CollinsPilgrim
We have been with this company from the beginning and their customer service is fantastic. They are prompt and friendly, and always happy to help. The regular progress meetings are always a great way to keep in touch and see where our campaigns are at. Thanks again for your service.
Kim McMillan
Kim McMillanHouse of Adorn
I can only scream from the rooftops about how awesome FeedOps are. If your business isn't with FeedOps and you want to get involved with Google Ads but can't get your head around it, these guys will get you sorted. I can't recommend these guys highly enough. The ROI is totally worth it.
Tracie Rendell
Tracie RendellBearings Express
FeedOps have enabled Forty Winks to run effective shopping campaigns via Facebook and Google and more recently produced a custom feed solution for our CRM efforts. The team are an absolute pleasure to work with and I cannot recommend them highly enough!
Chris Panagiotou
Chris PanagiotouForty Winks
The team at FeedOps consistently provide superb service and effective solutions for my pet nutrition company, The Grateful Pet. They listen carefully to our priorities and help us create campaigns that translate into conversions based. Even though we're in different timezones, communicating with them has always been a breeze. Highly recommended!
Sandee Doh
Sandee DohThe Grateful Pet

Take the guesswork out of product feed optimization

You know the importance of product feed optimization but you are not sure what to optimize in order to get the best results. The FeedOps Playbook provides you with automated assessments of your feed and the tools you need to make the changes.

Explore Platform Features

The power of AI

The FeedOps platform has built-in Artificial Intelligence (AI) that scans your product data to proactively identify opportunities to improve your product discoverability and reach. It will then suggest changes to your product titles and product attributes. You can quickly review and apply these suggestions either one by one or in bulk.

Best practices baked in

FeedOps also runs many automated checks to identify issues with your product data that may be limiting your reach. These checks help you to align with best practices for each of the channels you advertise in. You can see what percentage of the products are affected and drill down to the issue to resolve it.

Target specific search terms

Adding a focused keyword to each SKU will help you to rank better in search based ad formats such as Google PMax, Google Shopping and Microsoft Shopping. This opens up a number of effective techniques for optimizing your products, including A/B testing and search query optimization.

Integrated ecommerce platforms

We are integrated with all the major ecommerce platforms for fast set up. We can also integrate with most custom ecommerce platforms.

Our media partners

We provide feed optimization support for the following ad formats:

  • Performance Max (“PMax”)
  • Shopping
  • Dynamic Retargeting
  • Catalog Ads
  • Local Inventory Ads

Need the feed problem to disappear?

We can also provide a fully managed feed optimization service, work with your existing agency or introduce you to one of our accredited agency partners.

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Get in touch