Optimize your ecommerce ROAS
Get the insights, tools and support you need to improve your Return on Ad Spend on the products you advertise in Google, Meta & Microsoft.
Feed optimization for better return on ad spend
Trusted by leading ecommerce brands
Optimising product data feeds for leading e-Commerce brands
Take the guesswork out of product feed optimization
You know the importance of product feed optimization but you are not sure what to optimize in order to get the best results. The FeedOps Playbook provides you with automated assessments of your feed and the tools you need to make the changes.
The power of AI
The FeedOps platform has built-in Artificial Intelligence (AI) that scans your product data to proactively identify opportunities to improve your product discoverability and reach. It will then suggest changes to your product titles and product attributes. You can quickly review and apply these suggestions either one by one or in bulk.
Best practices baked in
FeedOps also runs many automated checks to identify issues with your product data that may be limiting your reach. These checks help you to align with best practices for each of the channels you advertise in. You can see what percentage of the products are affected and drill down to the issue to resolve it.
Target specific search terms
Adding a focused keyword to each SKU will help you to rank better in search based ad formats such as Google PMax, Google Shopping and Microsoft Shopping. This opens up a number of effective techniques for optimizing your products, including A/B testing and search query optimization.
Integrated ecommerce platforms
We are integrated with all the major ecommerce platforms for fast set up. We can also integrate with most custom ecommerce platforms.
Our media partners
We provide feed optimization support for the following ad formats:
Need the feed problem to disappear?
We can also provide a fully managed feed optimization service, work with your existing agency or introduce you to one of our accredited agency partners.