Google Product Category vs. Product Type & How They Affect Your Feed
Learn 7 best practices for Google Shopping product title optimization, including AI and long-tail strategies, to boost clicks, ROAS, and sales.
September 5, 2025
Learn 7 best practices for Google Shopping product title optimization, including AI and long-tail strategies, to boost clicks, ROAS, and sales.
Learn 7 best practices for Google Shopping product title optimization, including AI and long-tail strategies, to boost clicks, ROAS, and sales.
Learn 7 best practices for Google Shopping product title optimization, including AI and long-tail strategies, to boost clicks, ROAS, and sales.
If you sell on Google Shopping, your “product type Google Shopping” setting in Merchant Center can make or break your campaigns. Understanding how to structure
Google Shopping Pmax – Level Up Your Pmax Score? Let’s be real—if you’re managing Google Shopping or PMax campaigns, having a clear objective should be
Sales vs. Advertising in E-commerce: How I Got it Wrong! About twenty years ago, I attended a marketing conference that highlighted the battle between sales
What is Data Feed Optimization? What is Data Feed Optimization and Why It’s Essential for Ecommerce Success? In today’s fiercely competitive ecommerce landscape, simply connecting your
Experienced eCommerce leaders know only too well about the importance of shipping rates and that inaccuracies in these rates can wreak havoc on your e-commerce
Your product feed is not just a catalog; it’s your digital storefront. Having an optimized feed is the foundation for effective advertising on the likes
In the fast-paced world of digital marketing, staying ahead of the curve and atop any significant changes is key for savvy digital marketers, ecommerce professionals
In the intricate world of e-commerce, Google Merchant Center plays a pivotal role in showcasing your products to a vast buying audience. Amidst the various
In the ever-evolving landscape of digital marketing, feed-based advertising channels like Google Shopping, Facebook and Bing Ads have become front and centre for online retailers